THE PURPOSE OF COSMETIC SURGERY
As a result of the increasing recognition by phycians of the importance of emotional and
social favor in health care,cosmetic surgery as aquire a new and unique role in medicine
during the past few decades. Originally, its essential purpose was to repair disfigurations
caused by war, accidents, or birth defects. cosmetic surgery is now directed primarily toward
enhancing the quality of a patiet's life. Its employs advanced surgical techniques to correct
undesirable physician attributes that become obstacles to social acceptance and the
self-confidence necessary for healthy and productive relationships.
Througout history people have sought to disguise imperfection in their eatures and signs of
advancing age, but until recently little could be done to improve upon what nature provided
or stall he effects of time. An outsized nose like the poet Cyrano de Bergerac's had to be
endured with courage. For lines and wrinkles, a receding or protruding chin, baldness, small
or sagging breast, rolls of rolls of fat, or the multitude of other deficiencies that affict
beauty-conscious mandkind there was no remedy, only disguise with cosmetics, wigs, pads,
and corsets.
Today, more than 1,500.000 people a year in the United States undergo cosmetic surgery to
correct these and other problems. Because of the introduction of antibiotics and new
anaesthetics since World War II, the operations are relatively safe and involve little pain.
Many can be perfomed in the doctor's office or in a hospital or an outpatient as is at 30 to 60
percent less than the cost that if overnight hospitalization were required.
As a result of the increasing recognition by phycians of the importance of emotional and
social favor in health care,cosmetic surgery as aquire a new and unique role in medicine
during the past few decades. Originally, its essential purpose was to repair disfigurations
caused by war, accidents, or birth defects. cosmetic surgery is now directed primarily toward
enhancing the quality of a patiet's life. Its employs advanced surgical techniques to correct
undesirable physician attributes that become obstacles to social acceptance and the
self-confidence necessary for healthy and productive relationships.
Througout history people have sought to disguise imperfection in their eatures and signs of
advancing age, but until recently little could be done to improve upon what nature provided
or stall he effects of time. An outsized nose like the poet Cyrano de Bergerac's had to be
endured with courage. For lines and wrinkles, a receding or protruding chin, baldness, small
or sagging breast, rolls of rolls of fat, or the multitude of other deficiencies that affict
beauty-conscious mandkind there was no remedy, only disguise with cosmetics, wigs, pads,
and corsets.
Today, more than 1,500.000 people a year in the United States undergo cosmetic surgery to
correct these and other problems. Because of the introduction of antibiotics and new
anaesthetics since World War II, the operations are relatively safe and involve little pain.
Many can be perfomed in the doctor's office or in a hospital or an outpatient as is at 30 to 60
percent less than the cost that if overnight hospitalization were required.
DR. JOHN T. CENICA is a fellow of the Philippine Academy of
Aesthetic Surgery, a member of the American Academy of Cosmetic
Surgery, and the International Society of Aesthetic, Plastic and
Reconstructive Surgery.
His training in phlebology under the world famous, Dr. Pauline
Raymond-Martinbeau, makes him a member of the Canadian Society
of Phlebology and American College of Phlebology.
Most surgeons who do the cosmetic surgery only do it as part-time.
Dr. Cenica is different, for him cosmetic surgery is a full time job.
Aesthetic Surgery, a member of the American Academy of Cosmetic
Surgery, and the International Society of Aesthetic, Plastic and
Reconstructive Surgery.
His training in phlebology under the world famous, Dr. Pauline
Raymond-Martinbeau, makes him a member of the Canadian Society
of Phlebology and American College of Phlebology.
Most surgeons who do the cosmetic surgery only do it as part-time.
Dr. Cenica is different, for him cosmetic surgery is a full time job.
Research has shown that specialization and a higher volume of cases results directly in
greater proficiency, expertise and ability.
No matter which procedure you're interested in, you can be assured that Dr. Cenica has
performed it numerous, perhaps, hundreds of times. He has the credentials, the expertise
and the talent to give you the beautiful, natural looking results you want.
Dr. Cenica attributes his success to hard work and patience. In every endeavor, he made
sure that he put his heart, body, mind and soul into it. As his practice gained more popularity
and acceptance in what used to be a conservative culture, Dr. Cenica strived even harder---
he wanted to make sure that cosmetic surgery in the Philippines remained at par with the
best in Asia, Europe and America.
Year in and year out, he trains alongside with both foreign and local counterparts. That is
why it isn't surprising that Dr. Cenica is a member of all these very respected organizations:
1. The International Society of Aesthetic Surgery, Tokyo, Japan
2. The Asian Association of Maxillofacial Surgeons
3. The American Academy of Cosmetic Surgery
4. The International Society of Aesthetic, Plastic and Reconstructive Surgery based in
Missouri, USA
5. The Aestheticians International Association, Inc
6. The Canadian Society of Phlebology
7. The American College of Phlebology
Dr. Cenica's clinical practice has been admired and followed by many all these years. Many
continue to be awed and amazed by how he changed the mindset of Filipinos and opened
their eyes to the wonders of beauty technology.
But more than a dedicated surgeon and a brilliant business manager, Dr. Cenica is also an
active civic figure and a devoted father. His innumerable contributions to society has earned
for him numerous awards and accolades, the most prominent of which are:
1. Who's Who in the Philippines Awards 2001
2. Gintong Ama awardee, Fathers Day 2000
3. Distinguished Media Award in the Field of Medicine, 1989
4. Outstanding Young Achiever in the Field of Medicine, Centennial Awardee by the Kawit
First Republic Jaycees,1998
5. Outstanding Physician of the Community, Sta. Isabel, Kawit Cavite given by the Silahis
Organization, 1992
Finally, personal chemistry is very important. Choose a surgeon you feel comfortable with.
Someone who's easy to talk to. Friendly, Professional, someone who listens closely to what
you want and cares about what's best for you.
greater proficiency, expertise and ability.
No matter which procedure you're interested in, you can be assured that Dr. Cenica has
performed it numerous, perhaps, hundreds of times. He has the credentials, the expertise
and the talent to give you the beautiful, natural looking results you want.
Dr. Cenica attributes his success to hard work and patience. In every endeavor, he made
sure that he put his heart, body, mind and soul into it. As his practice gained more popularity
and acceptance in what used to be a conservative culture, Dr. Cenica strived even harder---
he wanted to make sure that cosmetic surgery in the Philippines remained at par with the
best in Asia, Europe and America.
Year in and year out, he trains alongside with both foreign and local counterparts. That is
why it isn't surprising that Dr. Cenica is a member of all these very respected organizations:
1. The International Society of Aesthetic Surgery, Tokyo, Japan
2. The Asian Association of Maxillofacial Surgeons
3. The American Academy of Cosmetic Surgery
4. The International Society of Aesthetic, Plastic and Reconstructive Surgery based in
Missouri, USA
5. The Aestheticians International Association, Inc
6. The Canadian Society of Phlebology
7. The American College of Phlebology
Dr. Cenica's clinical practice has been admired and followed by many all these years. Many
continue to be awed and amazed by how he changed the mindset of Filipinos and opened
their eyes to the wonders of beauty technology.
But more than a dedicated surgeon and a brilliant business manager, Dr. Cenica is also an
active civic figure and a devoted father. His innumerable contributions to society has earned
for him numerous awards and accolades, the most prominent of which are:
1. Who's Who in the Philippines Awards 2001
2. Gintong Ama awardee, Fathers Day 2000
3. Distinguished Media Award in the Field of Medicine, 1989
4. Outstanding Young Achiever in the Field of Medicine, Centennial Awardee by the Kawit
First Republic Jaycees,1998
5. Outstanding Physician of the Community, Sta. Isabel, Kawit Cavite given by the Silahis
Organization, 1992
Finally, personal chemistry is very important. Choose a surgeon you feel comfortable with.
Someone who's easy to talk to. Friendly, Professional, someone who listens closely to what
you want and cares about what's best for you.
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